Briefing

Thinkific lays off 30% of staff in restructuring scheme

Briefing

Thinkific lays off 30% of staff in restructuring scheme

Sep 25, 2026 | 3:35 PM ET

The Vancouver-based online-learning platform cut 96 employees as part of a reorganization it expects to save about US$19 million a year. The company said it’s also pursuing some “non-headcount related savings” in the first quarter of 2027. (The Logic)

Talking point: Thinkific sells technology that lets business customers create their own online learning courses. The company launched in 2012 and went public on the Toronto Stock Exchange during the 2021 IPO boom, debuting at $13 per share. The average analyst price target for the stock is currently $2.20. CEO Greg Smith told BetaKit the cuts were concentrated in areas serving small- and mid-sized customers, and reflect the company’s new focus on mid-market and enterprise customers. The company said in a statement that the cuts will help it reach free cash flow margins of at least 25 per cent by early next year.

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