The software-as-a-service company announced Thursday that the deal was co-led by Toronto-based First Ascent Ventures and California-based Felicitas Global Partners. Metropolitan Partners Group and Darwin’s executive chairman Liam Lynch also participated. (The Logic)
Talking point: Darwin’s cloud-based platform uses real-time data to help subscription-based organizations increase member acquisition and retention rates. The company plans to use the funding to scale operations, build partnerships and improve product capability, co-founder and CEO Laas Turnbull said in a release. Studio Media Group bought the company in a deal worth $7.47 million from publishing company ZoomerMedia in 2020. Darwin did not directly respond to The Logic’s questions regarding the structure of the deal.