Shift newsletter

Mineral industry tries to win over ESG movement skeptics as battery boom increases demand

The mineral exploration business is facing what those in the tech world call “disruption”—and they know it.

The cleantech community is paying more attention to small, early-stage mining exploration firms amid a rush to develop electric-vehicle battery materials in North America. At the Association for Mineral Exploration (AME) conference last week, where The Logic was a media partner, many geoscientist-entrepreneurs seemed eager to seize the opportunity, with one lithium company drawing outsized crowds and describing surging exploration activity. 

But they must also face a slew of skeptics in the ESG movement who have historically been interested in EVs but shunned the mineral industry—as communities across the country grapple with the prospect of more prospecting as a means to achieve net-zero transportation emissions.

    Enter your email to read this article for free

    By entering your e-mail you consent to receiving commercial electronic messages from The Logic Inc. containing news, updates, offers or promotions about The Logic Inc.’s products and services. You can withdraw your consent at anytime. Please refer to our privacy policy or contact us for more details.

    Already a subscriber?

    In-depth, agenda-setting reporting

    Great journalism delivered straight to your inbox.

    Briefing

    Panier Bleu’s future uncertain as Quebec government mulls pulling funding

    1Password acquires Kolide

    Waterloo-based Teledyne to supply Ukraine with more than 800 drones

    Best business newsletter in Canada

    Get up to speed in minutes with insights and analysis on the most important stories of the day, every weekday.

    Exclusive events

    See the bigger picture with reporters and industry experts in subscriber-exclusive events.

    Membership in The Logic Council

    Membership provides access to our popular Slack channel, participation in subscriber surveys and invitations to exclusive events with our journalists and special guests.

    Canada's most influential executives and policymakers are reading The Logic

    • CPP Investments
    • Sun Life Financial
    • C100
    • Amazon
    • Telus
    • Mastercard
    • bdc
    • Shopify
    • Rogers
    • RBC
    • General Motors
    • MaRS
    • Government of Canada
    • Uber
    • Loblaw Companies Limited