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Mineral industry tries to win over ESG movement skeptics as battery boom increases demand

The mineral exploration business is facing what those in the tech world call “disruption”—and they know it.

The cleantech community is paying more attention to small, early-stage mining exploration firms amid a rush to develop electric-vehicle battery materials in North America. At the Association for Mineral Exploration (AME) conference last week, where The Logic was a media partner, many geoscientist-entrepreneurs seemed eager to seize the opportunity, with one lithium company drawing outsized crowds and describing surging exploration activity. 

But they must also face a slew of skeptics in the ESG movement who have historically been interested in EVs but shunned the mineral industry—as communities across the country grapple with the prospect of more prospecting as a means to achieve net-zero transportation emissions.

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