Skip to content

Canada's Business and Tech Newsroom

  • Professional Subscription
  • Partnerships & Advertising
  • Licensing & Syndication
Log In Subscribe
Welcome,
  • My Account
  • Log Out
  • Business
  • Tech
  • National
  • The Big Read
  • Briefings
  • Commentary
Search
Log In Subscribe
Welcome,
  • My Account
  • Log Out
Shift newsletter

Auto industry’s next step could be as important as the seatbelt, Volvo exec says

Volvo invented the seatbelt. Can it make self-driving vehicles safer? 

That’s the question facing Nils Jaeger, president of Volvo Autonomous Solutions, who is leading the business at a time when it seems self-driving tech has finally arrived—and is increasingly under scrutiny. 

Shift newsletter

Auto industry’s next step could be as important as the seatbelt, Volvo exec says

Tech companies raised high expectations for autonomous driving—now they must follow through on safety

By Anita Balakrishnan
Anita Balakrishnan interviews Nils Jaeger on stage at the Toronto Global Forum in October 2023. Photo: Toronto Global Forum/Handout
Oct 19, 2023
A A
A Small A Medium A Large
Share

Share

Volvo invented the seatbelt. Can it make self-driving vehicles safer? 

That’s the question facing Nils Jaeger, president of Volvo Autonomous Solutions, who is leading the business at a time when it seems self-driving tech has finally arrived—and is increasingly under scrutiny. 

“Volvo was the company which invented the three-point safety belt, and we also think that with autonomous technology, we can take the next step, which is as important as the three-point safety belt once was,” Jaeger told me in an onstage interview at the Toronto Global Forum last week. 

“Why do we think so? When we look at trucking … we continue to see fatalities, accidents, near-misses every day.” 

The Volvo Group’s AV tech unit—a relatively new group established in 2020—seems both literally and figuratively on the other side of the map from Silicon Valley, with its robotaxi fever. Its breakthroughs have come in Norwegian fjord country, not city streets. 

While Volvo is working on self-driving passenger cars, Jaeger’s division is focused on applications like long-haul trucking, ports and mining—for which countries like Canada need to repair broken supply chains and develop critical-minerals mines. It addresses issues like the “elephant to ant” problem, where EV mining trucks can’t handle as much cargo because of their giant batteries, so they must be replaced with smaller vehicles making more frequent, efficient trips—all without fatiguing drivers or creating the need for even more labour in remote areas.

Related Articles

Will BlackBerry’s auto software spin-off be a hit or a bust?

By Anita Balakrishnan

What auto workers learned from Canada’s first EV plant

By Anita Balakrishnan

While there are industries that tend to have labour shortages, Jaeger said AI is “clearly” not replacing those jobs.  

“If you want to start today a career as a truck driver, you can do that, and we believe you will be able to go into retirement and you will not be replaced, because there is quite a shortage,” he said. 

But, he said, AI can take humans out of the most dangerous parts of the supply chain, like hazardous areas of mines or weeks-long hauling trips that push drivers to their limits.

“For Volvo Group, looking at autonomous technology, it is, of course, something which we understood will play a major role going forward,” he said.

“We need to be focused … where we have expertise. Where are we strong, what’s our heritage? … Taking the human being out of this dangerous environment is something we believe is very important.” 

Volvo Group has a partnership with Aurora, the U.S.-based self-driving truck company run by Canadian entrepreneur Chris Urmson, and has also invested in Waabi, the Toronto-based self-driving truck startup which Jaeger called a “shining star.” 

Technology like Volvo’s, where fully driverless trucks haul limestone through Scandinavian tunnels, has understandably been overshadowed by Tesla supercomputers and the robotaxis proliferating on American streets. These vehicles have also seen some pushback amid safety concerns and anxiety over their potential to eliminate jobs.

Jaeger said he’s a fan of robotaxis, but concedes that the AV industry has “raised very high expectations” and may have underestimated the complexity of the technology. 

“If you look at newspapers from 2017, then it would have suggested that by 2020 we would see that as a broad phenomenon already,” he said. “When I arrived at the airport yesterday, there was no robotaxi waiting for me.” 

But now, AVs are not only here, they are generating revenue for Volvo Group—just starting in the quarry or loading bay instead of the taxi queue. 

“Highway trucking is a much bigger case and a much better case. And much more important for our economies.” 

Read Shift—The Logic’s authoritative weekly newsletter on automotive technology industry news—for more; and if you know someone who should be reading it, they can sign up here.

#autonomous vehicles #climate #markets #Tech #The Logic's Shift #Volvo

Loading...

Thanks for sharing!

You have shared 5 articles this month and reached the maximum amount of shares available.

Close
This account has reached its share limit.

If you would like to purchase a sharing license please contact The Logic support at [email protected].

Close
Want to share this article?

Upgrade to all-access now

Close
Gift the full article!

You have gifted 0 article(s) this month and have 5 remaining.

Copy link and gift
Copy Link
Email to a friend
Send Email
Gift on Social Media

Recipients will be able to read the full text of the article after submitting their email address. They will not have access to other articles or subscriber benefits.

Photo: Toronto Global Forum/Handout

Most Popular This Week

A yellow ambulance is pictured outside of a hospital in Montreal. A red sign in the foreground reads, “Urgence / Emergency.”
Commentary: Quebec Ink

Quebec just found out what not having digital sovereignty really means

By Martin Patriquin
An image of Mark Carney standing in front of a red podium with the words "AI for All / L'IA pour tous." He is wearing a suit and tie. In the background, people wearing scrubs and white coats are visible.
Special Report

Canada’s new AI strategy sets lofty goals for adoption and growth

By Murad Hemmadi and Laura Osman
Exclusive

Canada’s new AI strategy includes $500M fund to back key firms

By Murad Hemmadi and Catherine McIntyre
The Big Read

Canada’s AI boom is about to collide with a major labour shortage

By Catherine McIntyre

In-depth, agenda-setting reporting

Great journalism delivered straight to your inbox.

A diptych showing Mark Carney on the left, and CIBC CEO Harry Culham on the right.
News

Diversifying trade requires banks to take bigger risks, official advised Carney before CIBC meeting

By Joanna Smith

Briefing

Beleaguered Goeasy removed from Canada’s main stock index

By Chaimae Chouiekh   |   Jun 8, 2026 | 4:04 PM ET

Manitoba judge dismisses lawsuit against Winnipeg businessman Sandy Riley

By Catherine McIntyre   |   Jun 8, 2026 | 3:57 PM ET

Ottawa piloting use of AI tool to profile prisoners

By Murad Hemmadi   |   Jun 8, 2026 | 3:52 PM ET

Best business newsletter in Canada

Get up to speed in minutes with insights and analysis on the most important stories of the day, every weekday.

Exclusive events

See the bigger picture with reporters and industry experts in subscriber-exclusive events.

Membership in The Logic Council

Membership provides access to our popular Slack channel, participation in subscriber surveys and invitations to exclusive events with our journalists and special guests.

Recent Popular Stories

News

Canada’s surprise plan to buy Saab command jets leaves competitors seeking answers

By David Reevely   |   May 29, 2026
A closeup of a scale model of a jet covered in pixellated camouflage, with sensor equipment attached to the top of its fuselage. There are civilians and uniformed military personnel milling in the background.
Commentary: Quebec Ink

Quebec just found out what not having digital sovereignty really means

By Martin Patriquin   |   Jun 8, 2026
A yellow ambulance is pictured outside of a hospital in Montreal. A red sign in the foreground reads, “Urgence / Emergency.”
Exclusive

Canada’s new AI strategy includes $500M fund to back key firms

By Murad Hemmadi and Catherine McIntyre   |   Jun 3, 2026
Analysis

Why Canada’s wait-and-see approach to U.S. trade talks just might work

By Joanna Smith   |   Jun 2, 2026
A low-angle shot of a truck carrying vehicles across the bridge at the Canada-U.S. border in Sarnia, Ont. The U.S. and Canadian flags are flying in the foreground.
The Big Read

ApplyBoard faces a reckoning as Canada’s immigration boom turns into a bust

By Claire Brownell and David Reevely   |   May 27, 2026
The Big Read

We found every data centre in Canada

By Murad Hemmadi, David Reevely, Aleksandra Sagan, Chaimae Chouiekh, Martin Patriquin and Catherine McIntyre   |   Apr 8, 2026
Four vertical slices of aerial view photos. From left, a building in downtown Toronto housing several data centres, a picture of the Albertan wilderness where the proposed Wonder Valley data centre would go, a lit-up QScale data centre in Quebec, and a data centre at a Hydro-Quebec dam.

Canada's most influential executives and policymakers are reading The Logic

  • CPP Investments
  • Sun Life Financial
  • C100
  • Amazon
  • Telus
  • Mastercard
  • bdc
  • Shopify
  • Rogers
  • RBC
  • General Motors
  • MaRS
  • Government of Canada
  • Uber
  • Loblaw Companies Limited
logic-logo

Canada's Business and Tech Newsroom

100% human-crafted journalism

Newsroom

  • News Tips
  • AI Policy
  • Editorial Disclosures
  • Story Pitches

Company

  • About Us
  • Terms of Service
  • Privacy Statement
  • Corporate Information

Contact

  • Contact Us
  • Advertise
  • FAQs
  • Work at The Logic

© 2026 The Logic Inc. All Rights Reserved.

Trusted by leaders

Error

Account creation failed.

Please email us at [email protected].

Create Account

[wppb-register form_name=”cozmo-registration-form-for-modal”]

I do have an account
Login
or

[wppb-login]

I don’t have an account