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Impression Ventures’ new $36-million fund aims to invest in firms thriving despite COVID-19

Impression Ventures managing partners Christian Lassonde and Maor Amar. Impression Ventures
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Impression Ventures has raised a $36-million fund to invest in early-stage fintechs that are thriving despite COVID-19. 

“We’re very actively looking for deals. This environment will—whether it lasts another few weeks, months or years—create a lot of opportunity for firms that can reduce unnecessary face-to-face interactions and we’re in a position to help those companies grow,” said Christian Lassonde, the firm’s founder and a managing partner. 

This is the third fund for the Toronto-based venture capital firm, which is looking to invest between $1 million and $2 million per company. Impression Ventures has already backed a number of prominent Canadian fintechs including Wealthsimple; Finaeo, a firm that reduces in-person interactions for insurance companies; and Brim, a credit-card issuer.

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