Skip to content

Canada's Business and Tech Newsroom

  • Professional Subscription
  • Partnerships & Advertising
  • Licensing & Syndication
Log In Subscribe
Welcome,
  • My Account
  • Log Out
  • Business
  • Tech
  • National
  • The Big Read
  • Briefings
  • Commentary
Search
Log In Subscribe
Welcome,
  • My Account
  • Log Out
Subscriber Survey

Shopify and Tobi Lütke will have the biggest influence on Canada’s innovation economy in 2020, subscribers say

Shopify and its CEO Tobi Lütke will have the biggest influence on Canada’s innovation economy this year, according to The Logic’s subscribers.

The Ottawa-based e-commerce firm and its CEO received a combined 16 per cent of the votes in a December 2019 subscriber survey, more than any other person or organization.

Subscriber Survey

Shopify and Tobi Lütke will have the biggest influence on Canada’s innovation economy in 2020, subscribers say

By Hanna Lee
Shopify CEO Tobi Lütke speaks at the Collision conference in Toronto in May 2019. Photo: Iain Sherriff-Scott for The Logic
Jan 16, 2020
A A
A Small A Medium A Large
Share

Gift

Share

Shopify and its CEO Tobi Lütke will have the biggest influence on Canada’s innovation economy this year, according to The Logic’s subscribers.

The Ottawa-based e-commerce firm and its CEO received a combined 16 per cent of the votes in a December 2019 subscriber survey, more than any other person or organization.

Methodology

The results are from The Logic’s December 2019 subscriber survey. A private link was sent to subscribers by email and the survey was conducted online. All respondents were kept anonymous and duplicates were removed as needed. For this survey, subscribers were asked to type in a response to the question, “Who will have the biggest influence on Canada’s innovation economy in 2020?” Answers indicating uncertainty were excluded from the total count.

Shopify enters 2020 as arguably the biggest current success story in Canadian tech. The company’s stock nearly tripled in value last year, and its market cap stands at roughly US$52 billion. It boasts over 4,000 employees worldwide, more than 1,000 of which are in Ottawa, giving the company a visceral presence in the nation’s capital.

International expansion was a particular priority for the company in 2019, as CFO Amy Shapero said in its first-quarter earnings call. Its sales have been heavily concentrated within North America; in 2018, just 23 per cent came from outside of the U.S. and Canada, of which 11 per cent was from the U.K. and Australia. 

That’s likely to remain a goal this year. On the same call, Lütke mentioned seeing “a lot of interesting things in China,” the world’s largest e-commerce market, noting that many Chinese brands were looking to go international, and Shopify’s potential in helping with those ambitions. After announcing language support for traditional and simplified Chinese in June, it began building out a team in Shenzhen, known as the country’s tech hub, as The Logic reported that October. 

Lütke himself chairs the federal government’s Digital Industries Economic Strategy Table, a 15-member group meant to recommend policies to support the country’s tech sector. The table, which includes influential Canadian entrepreneurs like Wattpad CEO Allen Lau and Element AI CEO Jean-François Gagné as members, has so far advised the government to focus more on scale-ups, among other recommendations, with the goal of creating 13 new businesses with $1 billion in annual revenues by 2025.

Meanwhile, Lütke’s personal profile continues to grow. His stature is now such that his tweets about entrepreneurship generate international media coverage, as did his recent decision to take a day off work to play Starcraft. Bloomberg Businessweek included him in its year-end list of the 50 people “from finance to fashion and technology to trade … who defined 2019.” Calling him “Canada’s tech scene saviour,” the magazine placed him in the company of power players like Vanguard Group CEO Mortimer Buckley and cultural icons like Kylie Jenner and the Popeye’s fried chicken sandwich. Just two years earlier, Bloomberg had noted his rise with a much milder headline: “Coder in tweed cap is new Canada billionaire.”

The Logic’s subscribers also thought the Canadian government and its policies would have a significant influence on the country’s innovation economy, coming at a close second with 10 per cent of the votes. 

“The more they do to actively support innovators in the country, the greater opportunity there will be for startups and scaleups to drive innovation,” wrote one subscriber, who cited immigration policy and funding as one such potential opportunity. 

Subscribers also named individual members of government, including Heritage Minister Steven Guilbeault, Innovation Minister Navdeep Bains, Finance Minister Bill Morneau and Deputy Prime Minister Chrystia Freeland.  

One respondent cited the yet-to-be-named data commissioner, a new position described in Bains’s mandate letter from the prime minister. This commissioner will oversee new regulations for large digital companies meant to protect user data while encouraging in-sector competition, a key component of the digital charter Bains released in May 2019.

Gift the full article

Other candidates The Logic’s subscribers nominated include Jim Balsillie, the former Research in Motion (now BlackBerry) co-CEO whose influence in the innovation economy is now often exercised through vehicles like his Centre for Digital Rights; foreign tech giants like Amazon and Google; and U.S. President Donald Trump.

Continue the conversation on The Logic Council, our subscriber-only Slack channel.

#Innovator of the Year #Shopify #Subscriber Survey

Sponsored Content

How to shift your workforce from AI experimentation to adoption

By Jessica Aftimus Rosa

The real-world economic offshoots of sovereign AI

By Deborah Aarts
Illustration of a plane flying above a mailbox

Increasing healthcare access across Canada

By Deborah Aarts
Paid promotional content

Loading...

Thanks for sharing!

You have shared 5 articles this month and reached the maximum amount of shares available.

Close
This account has reached its share limit.

If you would like to purchase a sharing license please contact The Logic support at [email protected].

Close
Want to share this article?

Upgrade to all-access now

Close
Gift the full article!

You have gifted 0 article(s) this month and have 5 remaining.

Copy link and gift
Copy Link
Email to a friend
Send Email
Gift on Social Media

Recipients will be able to read the full text of the article after submitting their email address. They will not have access to other articles or subscriber benefits.

Photo: Iain Sherriff-Scott for The Logic

Most Popular This Week

Two individuals stand facing each other inside a lit-up installation inside a bust room. Both people are holding smartphones.
News

The Maple 8’s Canadian pledges may do little for startups and scaleups

By Catherine McIntyre
Close up of Mark Carney in a black suit against a black backdrop, looking over his shoulder with an eyebrow raised.
News

Ottawa tries to deliver on Carney’s promise to build faster

By David Reevely
News

Canada’s landmark ESG case heads to a final decision

By Anita Balakrishnan
Prime Minister Mark Carney, wearing a dark suit and tie, stands at a wooden podium in a dark room. The silhouettes of audience members are visible in the foreground. In the background, there is a backdrop depicting a cloudy sky and mountains.
News

Carney wants $1T to flow into Canada. Small projects are still struggling to get financing

By Chaimae Chouiekh

In-depth, agenda-setting reporting

Great journalism delivered straight to your inbox.

An image of two docked icebreakers covered in snow and ice.
Commentary

Carmichael: What Finland can teach Canada about sleeping next to an elephant

By Kevin Carmichael

Briefing

Financing instability is slowing down Ottawa’s housing agency, CEO says

By Catherine McIntyre   |   Oct 2, 2026 | 3:20 PM ET

Cleveland-Cliffs CEO says federal lawsuit would be a bad business decision for Canada

By Anita Balakrishnan   |   Oct 2, 2026 | 3:10 PM ET

BoC shows off its new forecasting model, Prima

By Kevin Carmichael   |   Oct 2, 2026 | 2:22 PM ET

Best business newsletter in Canada

Get up to speed in minutes with insights and analysis on the most important stories of the day, every weekday.

Exclusive events

See the bigger picture with reporters and industry experts in subscriber-exclusive events.

Membership in The Logic Council

Membership provides access to our popular Slack channel, participation in subscriber surveys and invitations to exclusive events with our journalists and special guests.

Recent Popular Stories

The Big Read

Cameco’s high-stakes bid to be Canada’s next nuclear champion

By Joanna Smith   |   Sep 23, 2026
A shot looking down the length of a tunnel with conduits along its sides and railroad-style tracks on its floor. There are two workers in the distance wearing hardhats and headlights and walking toward the camera.
News

Ottawa tries to deliver on Carney’s promise to build faster

By David Reevely   |   Sep 28, 2026
Close up of Mark Carney in a black suit against a black backdrop, looking over his shoulder with an eyebrow raised.
The Big Read

The professor trying to make Canada a supercomputer superpower

By Murad Hemmadi   |   Sep 30, 2026
A man stands at a chalkboard while looking at the camera. He has apparently written "It's not rocket science; it's quantum chromodynamics."
News

The Maple 8’s Canadian pledges may do little for startups and scaleups

By Catherine McIntyre   |   Sep 29, 2026
Two individuals stand facing each other inside a lit-up installation inside a bust room. Both people are holding smartphones.
News

Canada’s landmark ESG case heads to a final decision

By Anita Balakrishnan   |   Sep 25, 2026
News

Canada dodged the money-laundering ‘grey list’—but banks remain a weak spot

By Claire Brownell   |   Sep 29, 2026
A silhouetted person walks amid a row of buildings.

Canada's most influential executives and policymakers are reading The Logic

  • CPP Investments
  • Sun Life Financial
  • C100
  • Amazon
  • Telus
  • Mastercard
  • bdc
  • Shopify
  • Rogers
  • RBC
  • General Motors
  • MaRS
  • Government of Canada
  • Uber
  • Loblaw Companies Limited
logic-logo

Canada's Business and Tech Newsroom

100% human-crafted journalism

Newsroom

  • News Tips
  • AI Policy
  • Editorial Disclosures
  • Story Pitches

Company

  • About Us
  • Terms of Service
  • Privacy Statement
  • Corporate Information

Contact

  • Contact Us
  • Advertise
  • FAQs
  • Work at The Logic

© 2026 The Logic Inc. All Rights Reserved.

Trusted by leaders

Error

Account creation failed.

Please email us at [email protected].

Create Account

[wppb-register form_name=”cozmo-registration-form-for-modal”]

I do have an account
Login

The username or email you provided does not exist. Please try again.

or

[wppb-login]

I don’t have an account