Skip to content

Canada's Business and Tech Newsroom

  • Professional Subscription
  • Partnerships & Advertising
  • Licensing & Syndication
Log In Subscribe
Welcome,
  • My Account
  • Log Out
  • Business
  • Tech
  • National
  • The Big Read
  • Briefings
  • Commentary
Search
Log In Subscribe
Welcome,
  • My Account
  • Log Out
Commentary

Letter from the editor: Back to the Bay with the C100

By David Skok
The C100 Summit took place in downtown Napa, Calif., in February 2022. Photo: Jaime Borschuk Photography / C100
Feb 26, 2022
A A
A Small A Medium A Large
Share

Share

My heart is with all those affected by Russia’s incursion into Ukraine. As the conflict commands the world’s attention, and Canada and our allies muster a response,  the much more mundane challenges of day-to-day life here at home seem trivial by comparison. 

Yet it was those challenges that led me last week to California, where I attended the annual C100 tech summit in Napa. The C100 is a longstanding pillar of the Canadian tech community in the Bay Area. In fact, the very first feature-length article The Logic published back in 2018 traced the C100’s origins. 

The Logic was a partner in this year’s event, which for many in attendance was their first chance in two years to leave their home offices for a professional event. It was a great chance to catch up with tech leaders, entrepreneurs and investors, and to get a sense of what they were thinking as 2022 kicks into high gear. 

The event was under Chatham House rules, which means I can’t quote the participants directly. But these are the broad themes that are top of mind for Canada’s best and brightest entrepreneurs:

What will the return to the office look like?

This question was asked in almost every conversation I had, as employers think about what the spring will look like for their employees. While everyone had their own ideas of what a hybrid return to work could look like, there seemed to be unanimous agreement that a five-day office workweek is a relic of the past.

Several CEOs I spoke with have already shed their offices altogether, moving instead to renting co-working spaces or hot desks when necessary for in-person meetings.

How can we retain talent?

It wasn’t long ago that Canadian policymakers and tech CEOs were thumping their chests with pride over how we were winning the competition for talent. Special fast-track worker permits and a Trump-led crackdown on H-1B visas led to an influx of product, data and engineering talent coming to Canada. 

Those days are officially over. Many CEOs I spoke with complained that from Vancouver to Halifax, big U.S. companies are poaching talent. If there’s any solace, it’s that the challenge is widespread, with companies in India and smaller U.S. firms also complaining about the lack of tech talent. 

This shouldn’t have been a surprise. Late last year, The Logic published a 10-part series on the increasingly global fight for talent. And yet I was still struck by how dire the situation has become. If every company is a tech company, then every employee is a poachable target. 

One interesting trend coming out of the COVID-19 pandemic is that some Canadian companies have taken to hiring senior executives from the U.S. to work remotely from their U.S. locations. The thinking is that while those hires are more expensive, and there’s an exchange-rate hit to factor in, it’s worth it to get experienced C-suite level talent that knows how to build scalable companies.

How long will supply-chain disruptions last?

There is an interesting dichotomy between the SaaS-based tech companies that work primarily in the digital realm and those whose products exist in the physical world. For the former, the current supply-chain challenges are a non-issue. For some of the latter, the cost of shipping and unpredictable arrival times have led them to onshore some of their processes, at great expense.

Most of the CEOs I heard from said things were already improving and that much of the supply-chain challenges were likely to end sooner than expected. Of course, this was before Russian troops invaded Ukraine, with the geopolitical uncertainty that brings.

What will be the impact of long-term inflation? 

Surprisingly, inflationary pressures weren’t a big concern among the delegates—at least, not yet. There seemed to be uniform agreement that inflation was no longer transitory, and would instead be a source of sustained, long-term pressure. But few seemed overly concerned that pricing and interest-rate hikes will slow down growth in the venture space. (The Logic will have more on this next week.)

The only caution—perhaps a good one—was that companies seeking capital would no longer see inflated valuations based on predictive value, with the market instead rewarding companies with strong foundations and solid cash flow.

Beyond any one topic, the overall mood of the event was joyful as people who hadn’t seen each other in over two years caught up. The importance of human connection is something that I hadn’t fully appreciated was missing from my life, and I suspect others felt the same way.

If there is a ray of light for all of us in these dark times, it is that as pandemic restrictions are carefully lifted and the days turn longer and the nights get warmer, many more of us will once again get to experience these happy reunions.

#C100 #Letter from the editor

Sponsored Content

The real-world economic offshoots of sovereign AI

By Deborah Aarts
Illustration of a plane flying above a mailbox

Increasing healthcare access across Canada

By Deborah Aarts

What it takes to lead a frontier firm

By Deborah Aarts
Paid promotional content

Loading...

Thanks for sharing!

You have shared 5 articles this month and reached the maximum amount of shares available.

Close
This account has reached its share limit.

If you would like to purchase a sharing license please contact The Logic support at [email protected].

Close
Want to share this article?

Upgrade to all-access now

Close
Gift the full article!

You have gifted 0 article(s) this month and have 5 remaining.

Copy link and gift
Copy Link
Email to a friend
Send Email
Gift on Social Media

Recipients will be able to read the full text of the article after submitting their email address. They will not have access to other articles or subscriber benefits.

Photo: Jaime Borschuk Photography / C100

Most Popular This Week

A man walks across a large greenhouse with large glass ceilings. He is walking on a white path through rows of green lettuce growing on the ground.
News

Canadian businesses were bracing for a wave of retirees. Then along came AI

By Anita Balakrishnan
An image of a man wearing a dark suit jacket and tie. He is wearing a mic and looking slightly away from the camera.
News

Brookfield and Cohere execs among high-profile guests at CVCA summit

By Catherine McIntyre
In this photo illustration the Moneris logo is seen displayed on a smartphone.
News

U.S. private equity is buying Canada’s biggest payments processor. Some people are worried about sovereignty

By Claire Brownell
A silhouette of the Empire State Building against a blue sky.
News

Takeovers are shifting control of Canadian firms abroad, survey shows

By Catherine McIntyre

In-depth, agenda-setting reporting

Great journalism delivered straight to your inbox.

Commentary

Carmichael: Canada’s biggest companies aren’t wired for growth. That’s a problem for us all

By Kevin Carmichael

Briefing

Stellantis considering selling Ontario factory, union says

By Anita Balakrishnan   |   Aug 14, 2026

Intellectual property from failed New Brunswick nuclear developer sold to Ontario’s Nuclea Energy

By David Reevely   |   Aug 14, 2026

Drone maker Volatus reports revenue dip as it struggles with its supply chains

By David Reevely   |   Aug 14, 2026

Best business newsletter in Canada

Get up to speed in minutes with insights and analysis on the most important stories of the day, every weekday.

Exclusive events

See the bigger picture with reporters and industry experts in subscriber-exclusive events.

Membership in The Logic Council

Membership provides access to our popular Slack channel, participation in subscriber surveys and invitations to exclusive events with our journalists and special guests.

Recent Popular Stories

News

U.S. private equity is buying Canada’s biggest payments processor. Some people are worried about sovereignty

By Claire Brownell   |   Aug 12, 2026
In this photo illustration the Moneris logo is seen displayed on a smartphone.
News

Canada’s oil majors eye the next production boom

By Meghan Potkins   |   Aug 7, 2026
Storage tanks in the primary extraction plant at the Suncor Fort Hills facility in Fort McMurray Alta, on Monday September 10, 2018.
Analysis

These AI startups are making millions with tiny teams

By Catherine McIntyre   |   Aug 5, 2026
Shivam Mahajan and Zaaheda Islam pose in front of their company offices.
News

Brookfield and Cohere execs among high-profile guests at CVCA summit

By Catherine McIntyre   |   Aug 13, 2026
An image of a man wearing a dark suit jacket and tie. He is wearing a mic and looking slightly away from the camera.
News

Ottawa backs ArcelorMittal’s Quebec expansion with $125M

By Laura Osman   |   Aug 6, 2026
Four people stand in orange safety jackets and helmets stand in a factory, including Prime Minister Mark Carney, second right, speaking into microphone. They are in a plant with yellow scaffolding and a Canadian flag in the background.
Commentary

Carmichael: The rise of AI-powered solopreneurs could upend how the economy works

By Kevin Carmichael   |   Aug 8, 2026
Shopify president Harley Finkelstein smiling as he sits on stage at an event, his arms crossed. He holds a microphone in his hand and wears another microphone on a headset.

Canada's most influential executives and policymakers are reading The Logic

  • CPP Investments
  • Sun Life Financial
  • C100
  • Amazon
  • Telus
  • Mastercard
  • bdc
  • Shopify
  • Rogers
  • RBC
  • General Motors
  • MaRS
  • Government of Canada
  • Uber
  • Loblaw Companies Limited
logic-logo

Canada's Business and Tech Newsroom

100% human-crafted journalism

Newsroom

  • News Tips
  • AI Policy
  • Editorial Disclosures
  • Story Pitches

Company

  • About Us
  • Terms of Service
  • Privacy Statement
  • Corporate Information

Contact

  • Contact Us
  • Advertise
  • FAQs
  • Work at The Logic

© 2026 The Logic Inc. All Rights Reserved.

Trusted by leaders

Error

Account creation failed.

Please email us at [email protected].

Create Account

[wppb-register form_name=”cozmo-registration-form-for-modal”]

I do have an account
Login
or

[wppb-login]

I don’t have an account