The ByteDance-owned social media app’s new European hub is its second-largest office after Los Angeles. The company is reportedly on a “big hiring spree” for engineers; according to a LinkedIn analysis by CNBC, the salaries it’s offering are attracting talent from Google and Facebook. TikTok declined to comment. (CNBC)

Talking point: The company has recently embarked on a global hiring spree, with an internal memo suggesting it will add 10,000 new employees to its workforce by the end of the year. Reports last year indicated ByteDance was weighing whether to open a global headquarters in Singapore, London or Dublin. News of its new office in Europe comes as the Netherlands’ data protection authority launched an investigation into the app’s privacy settings, amid concerns for the safety of children’s data. With a European homebase, the company is now positioned to address increasing security concerns in the continent. TikTok has reportedly joined Britain’s leading tech lobby group, and has put Theo Bertram, Google’s former head of public policy, in charge of EU policy relations.