The Toronto-based startup’s North platform connects its large language models (LLMs) and search functionality to clients’ other applications. Customers’ employees can use the system to set up automated assistants that help with research and customer service. RBC is buying North, which is currently in limited access, for its staff to use. (The Logic)
Talking point: Cohere has long positioned itself as the best LLM maker for businesses, arguing it’s focused on security and not distracted by wowing consumers. Its new North platform is designed to make it easier for firms to adopt generative AI by tying it into their existing systems. Cohere claims it outperforms similar offerings from Google and Microsoft on accuracy, and plans to adapt the product for different industries. A major focus is AI agents, which can perform tasks for users. RBC gives Cohere a marquee customer for North in its home country; the startup’s president Martin Kon has previously complained that corporate Canada had been slow to show interest in its technology.