Illustration by Jeannie Phan for The Logic
The Big Read

Cracks in the mirror: The uncertain future of Lululemon’s half-billion-dollar smart-fitness bet

VANCOUVER — If Brynn Putnam knew when she stepped on stage at the TechCrunch Disrupt conference in San Francisco in 2018 that in less than two years she would sell her company for half a billion dollars, she might have seemed a little less nervous.

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