Euclid can track the identities and behaviours of people in a room. The technology can let companies understand, for example, how often a conference room is booked, and who showed up to the meeting. WeWork did not disclose the acquisition price. (TechCrunch)

Talking point: The acquisition is part of WeWork’s plan to diversify  its sources of revenue, which currently all comes from coworking spaces. The move follows a US$2 billion investment from SoftBank—significantly less that SoftBank’s planned investment of up to US$20 billion. WeWork has already launched WeLive in two U.S. cities, which offers residential apartments, and it’s in the midst of developing WeGrow, an education service for children from preschool to 6th grade. According to WeWork’s chief product officer, the Euclid software will be sold to companies that aren’t WeWork members but want more insight into how optimize their office space.