The Toronto-based fintech has named Rubina Singh as chief marketing officer and Diederik van Liere as chief technology officer, The Logic has learned. Van Liere, previously the company’s vice-president of data science and engineering, will lead its data and engineering teams in the new role. Singh is new to the company, and was formerly senior vice-president of marketing at Washington, D.C.-based Arcadia. (The Logic)
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The Toronto-based fintech has named Rubina Singh as chief marketing officer and Diederik van Liere as chief technology officer, The Logic has learned. Van Liere, previously the company’s vice-president of data science and engineering, will lead its data and engineering teams in the new role. Singh is new to the company, and was formerly senior vice-president of marketing at Washington, D.C.-based Arcadia. (The Logic)
Talking point: Co-founder Rudy Adler formerly held the CMO role in addition to chief product officer. He has stepped away from an operational role at Wealthsimple but will continue as a co-founder and adviser to the business. Van Liere will replace Karney Li, who held the role of chief technology officer since August 2020 and who will become Wealthsimple’s chief architect, spokesperson Juanita Leon told The Logic. Li’s job will be to simplify the fintech’s engineering architecture and infrastructure.
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