The digital publisher, which filed for bankruptcy protection in May, said it will lay off several hundred staff as it transitions to a “studio model” and produces content that will be distributed through established media companies, according to a memo to staff posted online by Vice senior staffers Janus Rose and Anna Merlan. (The Logic)
Talking point: Vice Media, founded in Montreal in 1994 and once valued at US$5.7 billion, is the latest digital media startup to downsize as advertisers trim marketing budgets and seek different avenues to reach thriftier consumers. Earlier this week, BuzzFeed said it plans to lay off another 16 per cent of its staff. Vice rose to fame after it seemed to successfully adapt alt-weekly and gonzo-style journalism for millennials, and eventually expanded into video and global affairs coverage. It also faced a reckoning over its hostile work environment and struggled to maintain its flagship broadcast program, Vice News Tonight.