Clients use the company’s platform, which relies on both bots and human workers, to automate processes like software-testing, telemarketing and invoicing. The financing includes a Series A round led by OMERS Ventures and White Star Capital, seed funding from Desjardins Capital and Real Ventures, and debt from Silicon Valley Bank. (The Logic)
Talking point: Wrk CEO Mohannad El-Barachi previously started customer-analytics platform SweetIQ and sold it to the U.S. media conglomerate Gannett. Demand for the robotic process automation it offers rose during the pandemic, with providers bringing in US$1.58 billion in revenue in 2020, according to research firm Gartner. But Forrester projected that new entrants could end up fighting for incumbents’ market share this year. For tasks that require human intervention, Wrk offers tasks out to freelance workers, at algorithmically priced rates; it charges them a fee per job. The firm said it plans to grow its own in-house workforce, which is now more than 50 employees.