Facebook is building a single messaging infrastructure for its three services and adding end-to-end encryption by the end of 2019 or early 2020. The three apps will remain separate, but users will be able to message each other across any of them. (New York Times)
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Facebook is building a single messaging infrastructure for its three services and adding end-to-end encryption by the end of 2019 or early 2020. The three apps will remain separate, but users will be able to message each other across any of them. (New York Times)
Talking point: The company reportedly hopes that the increased convenience of linked apps will cause users to spend more time on them, increasing the audience and data for ads. The integration will also help sales of services on Facebook’s core platform in areas like South America and South Asia, where WhatsApp is the most popular messenger. Zuckerberg’s path to these changes was cleared by the very public departure in September 2018 of WhatsApp co-founder Brian Acton, citing pressure to monetize the service via targeted and commercial messaging. Meanwhile, The Wall Street Journal published an op-ed in which the Facebook CEO argued that ads let his company “offer services for free,” that it does not sell users’ data and that the information the platform gathers is important for security as well as monetization.
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