The Tesla and SpaceX CEO tweeted a statement saying he wants the social media company to “be the most respected advertising platform in the world,” and that he’s buying it to be “a common digital town square, where a wide range of beliefs can be debated in a healthy manner, without resorting to violence.” The US$44-billion deal is supposed to close Friday. (The Logic, The Wall Street Journal)
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The Tesla and SpaceX CEO tweeted a statement saying he wants the social media company to “be the most respected advertising platform in the world,” and that he’s buying it to be “a common digital town square, where a wide range of beliefs can be debated in a healthy manner, without resorting to violence.” The US$44-billion deal is supposed to close Friday. (The Logic, The Wall Street Journal)
Talking point: On Wednesday, Musk tweeted a video of himself walking into Twitter’s headquarters carrying a sink, with the caption: “Entering Twitter HQ – let that sink in!” Concerns have sunk in for some advertisers, who worry about Twitter relaxing its content moderation under Musk, and possible conflicts of interest in auto advertising because of his Tesla role, The Wall Street Journal reported. Musk said Twitter must be “warm and welcoming to all” and an advertising platform that strengthens brands and grows enterprises.
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