The Canadian telecom provider is asking its customers for permission to gather and track information about their preferences and activities in order to provide advertising and promotions better “tailored” to their needs. (CBC)
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The Canadian telecom provider is asking its customers for permission to gather and track information about their preferences and activities in order to provide advertising and promotions better “tailored” to their needs. (CBC)
Talking point: Bell is taking a page out of tech companies’ books with this new effort, which includes tracking everything customers do with their home and mobile phones, internet, television, apps or any other services provided by Bell or its affiliates. Meanwhile in the U.S., Motherboard is reporting that T-Mobile, Sprint and AT&T are selling access to their customers’ location data, and it’s ending up in the hands of bounty hunters and other criminals.
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