Starting today, operators approved by iGaming Ontario can offer casino games and sports-betting to residents of the province. To date, 13 firms have been authorized. (The Logic)

Talking point: Ontario is the first province or territory to allow private-sector operators into the online-gambling business; Parliament passed a bill in June 2021 legalizing single-game sports-betting across the country. Players launching Monday include the international wagering giants Bet365 and FanDuel, the latter of which on Monday announced a marketing deal with Bell Media’s TSN, as well as the digital offshoots of casino chains like MGM and Caesars. Toronto-based operators are also staking a claim, including Rivalry, which raised private and public-market capital last year, and theScore, which Penn National acquired in August 2021. Last June, Score Media and Gaming president Benjamin Levy told The Logic that Ontario is “a tremendous start” for the sector in Canada. It’s also likely to be an expensive one—operators have spent hundreds of millions on ads and promotions in the U.S. as that market has opened up state by state.