The Scottsdale, Ariz.-based firm’s technology allows merchants who use Shopify’s e-commerce platforms to set up SMS campaigns. Menlo Park, Calif.-based Greylock Partners led the round. (TechCrunch)
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The Scottsdale, Ariz.-based firm’s technology allows merchants who use Shopify’s e-commerce platforms to set up SMS campaigns. Menlo Park, Calif.-based Greylock Partners led the round. (TechCrunch)
Talking point: This is the latest fundraising round for a Shopify app developer: storefront builder Shogun and Winnipeg-based Bold Commerce have brought in similarly sized rounds in the last six months. In addition to broadcasting deals or reminding shoppers of items they’ve left in their carts, Postscript offers customer-service and product-inquiry tools, helping merchants transact via text. Such apps expand the already extensive list of channels through which Shopify stores can sell and market, a key asset for the Canadian platform.
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