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North staff warned CEO its smart glasses were too expensive, didn’t work well for women

North’s Focals 2.0 smart glasses. North
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Two months before the launch of North’s flagship Focals smart glasses, senior product staff at the Kitchener, Ont.-based company warned executives the US$999 spectacles were buggy and cumbersome, and were being rushed to market despite having limited appeal to consumers, particularly women and people with disabilities.

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