The Canadian telecommunications giant doesn’t want there to be any blank space at Toronto’s Rogers Centre, where Taylor Swift will be hosting six concerts in November. Rogers has completed a 16,000-hour project throughout the summer to update the stadium’s 5G cellular infrastructure, it said in a statement. (The Logic)
Talking point: Taylor Swift’s Eras tour is expected to bring in over US$13 million per night of ticket sales, and will likely give the tourism industry in Toronto a modest boost, economists say. Her former shows have used up unprecedented levels of data: fans used 5.58 terabytes during a show at Wembley Stadium in London last August. That’s enough to stream all her music 4,500 times, Rogers said. The Toronto stadium will be equipped with what would normally be covered by 33 cell towers in the city’s downtown core. Mark Kennedy, Rogers’ chief technology officer, said the investment was made to ensure fans get the “best experience.” Indeed, dealing with bad blood after cell outages is something that Rogers knows about all too well.