The streaming service announced it has opened an online shop that will “drop exclusive limited editions of … apparel and lifestyle products tied to our shows and brand on a regular basis,” The first batch of merchandise is based on the anime series “Yasuke” and “Eden,” as well as “Lupin.” (Bad news for people in Canada: items only ship to the U.S. for now.) (The Logic)

Talking point: Future products will relate to shows “Stranger Things” (maybe Eggos?) and “Money Heist.” The shop is powered by Shopify. “It’s never been easier to shop from independent brands that tap into the cultural moments Netflix creates. We’re bringing content & commerce together like never before,” tweeted Shopify president Harley Finkelstein, adding that “commerce and content go hand in hand.” A month after Netflix released “The Queen’s Gambit,” a miniseries about a young chess prodigy, chess-set sales among Shopify merchants increased 127 per cent, he said.