Sixteen associations, some of which are backed by Facebook and Google, are pushing back against a new feature in Apple’s iOS 14 that will require apps to seek additional permission from users before tracking them for personalized ads. (Reuters)

Talking point: The groups claim the feature, which requires apps to alert users if they plan to track them when sharing their information with third parties, means users will have to give permission twice. According to the associations, the required pop-up notification, and reportedly limited customization, creates “a high risk of user refusal.” The groups also said the feature does not adhere to the ad-industry system of getting user consent under current European rules.