Skip to content

Canada's Business and Tech Newsroom

  • Professional Subscription
  • Partnerships & Advertising
  • Licensing & Syndication
Log In Subscribe
Welcome,
  • My Account
  • Log Out
  • Business
  • Tech
  • National
  • The Big Read
  • Briefings
  • Commentary
Search
Log In Subscribe
Welcome,
  • My Account
  • Log Out
News

Dogecoin in the spotlight as Elon Musk heads to SNL

Elon Musk is known as The Dogefather, and while some are hoping a mention of Dogecoin during his “Saturday Night Live” appearance tomorrow will send the meme-based cryptocurrency soaring to new heights, others think it’s more likely to signal the beginning of the end of Doge’s incredible run.

News

Dogecoin in the spotlight as Elon Musk heads to SNL

By Claire Brownell
Photo: Photo credit: Shutterstock/BBbirdZ
May 7, 2021
A A
A Small A Medium A Large
Share

Share

Elon Musk is known as The Dogefather, and while some are hoping a mention of Dogecoin during his “Saturday Night Live” appearance tomorrow will send the meme-based cryptocurrency soaring to new heights, others think it’s more likely to signal the beginning of the end of Doge’s incredible run.

The state of Doge: The price of Dogecoin is up 12,000 per cent since the beginning of the year. At its all-time high, it was worth more than Capital One, BP and General Motors, and it’s now the fourth most valuable cryptocurrency. Someone who invested all three of their U.S. stimulus cheques in Dogecoin would have made over US$500,000.

Is Dogecoin a good investment?: This is a fundamentally ridiculous question. What is “good?” What is an “investment?” The answer depends on how you define your first principles.

The case in favour: If you started off with three U.S. stimulus cheques, and you ended up with half a million dollars, that’s a good investment—presuming you can cash out while the price remains high. Let’s add “what is money?” and “what is an asset?” to that list of first principles—questions that used to mainly be asked by university students after a couple of bong hits and are now debated daily in the financial press, thanks to the rise of meme stocks and cryptocurrencies. “At some point, something is just real,” Sam Bankman-Fried, the Hong Kong-based CEO of the FTX crypto exchange, told Bloomberg. “If Dogecoin is stupid and valueless, it shouldn’t be worth [US]$90 billion.”

The case against: Dogecoin is a joke—literally. Whatever you think about Bitcoin and Ethereum, they’re serious projects, with serious developers maintaining them, and communities who take them dead seriously, often to the point of religious fervour. Dogecoin has a neglected codebase and an army of people on social media trying to get it to hit 69 cents on 4/20.

Is the party about to end?: The stratospheric rise of cryptocurrencies—Dogecoin in particular—is attracting attention from regulators and central banks. On Thursday, Bank of England governor Andrew Bailey said people should buy them “only if you’re prepared to lose all your money.” Gary Gensler, head of the U.S. Securities and Exchange Commission, told CNBC that cryptocurrency investors need more protection. Just like the collapse of the cryptocurrency exchange Quadriga led to a push for more oversight of the industry in Canada, a collapse in the price of Dogecoin may herald a broader reckoning for the sector. And if Musk’s turn at sketch comedy this weekend helps push the currency to even less sustainable heights, that reckoning may be at hand

#cryptocurrency #Dogecoin #Elon Musk

Sponsored Content

The road to risk-smart regulation

By Deborah Aarts

Why cybersecurity needs to match pace with AI

By Jessica Aftimus Rosa

How to shift your workforce from AI experimentation to adoption

By Jessica Aftimus Rosa
Paid promotional content

Loading...

Thanks for sharing!

You have shared 5 articles this month and reached the maximum amount of shares available.

Close
This account has reached its share limit.

If you would like to purchase a sharing license please contact The Logic support at [email protected].

Close
Want to share this article?

Upgrade to all-access now

Close
Gift the full article!

You have gifted 0 article(s) this month and have 5 remaining.

Copy link and gift
Copy Link
Email to a friend
Send Email
Gift on Social Media

Recipients will be able to read the full text of the article after submitting their email address. They will not have access to other articles or subscriber benefits.

Photo: Photo credit: Shutterstock/BBbirdZ

Most Popular This Week

News

Underperforming AI agents at big banks face a very human pressure: Losing their jobs

By Claire Brownell
News

Brookfield’s new CEO flexes the firm’s soft power with its $50B Canadian bet

By Anita Balakrishnan
A shot taken through laboratory equipment of a researcher injecting liquid into a tube. The worker is wearing blue, latex gloves, and is a white lab coat with the VIDO logo on it.
News

Panel decries Canada’s chaotic way of funding world-class science

By David Reevely
A man in glasses and a blue knit sweater outdoors on a city street, with brick buildings softly blurred behind him
The Big Read

Beacon is building an AI empire by fixing Main Street’s software

By Murad Hemmadi

In-depth, agenda-setting reporting

Great journalism delivered straight to your inbox.

News

Adam Waterous proposes massive crude exports to Asia by rail through northern B.C.

By Meghan Potkins

Briefing

Rivals may be ‘horrified’ to realize how exposed their investments are to AI, Aviva CIO warns

By Anita Balakrishnan   |   Oct 22, 2026 | 3:45 PM ET

Shopify, Sequoia co-lead US$200M investment in online-selling platform Whop

By Catherine McIntyre   |   Oct 22, 2026 | 3:28 PM ET

Amid revenue gains, 1Password bets on tools to protect data from AI agents

By Anita Balakrishnan   |   Oct 22, 2026 | 2:51 PM ET

Best business newsletter in Canada

Get up to speed in minutes with insights and analysis on the most important stories of the day, every weekday.

Exclusive events

See the bigger picture with reporters and industry experts in subscriber-exclusive events.

Membership in The Logic Council

Membership provides access to our popular Slack channel, participation in subscriber surveys and invitations to exclusive events with our journalists and special guests.

Recent Popular Stories

News

A tech firm born from post-Brexit trade chaos sets its sights on Canada

By Joanna Smith   |   Oct 13, 2026
A shot of a freight truck passing beneath a gantry that bears signs directing traffic through the Port of Belfast.
Commentary

Carmichael: Canada needs tax reform. Carney shouldn’t make it up as he goes along

By Kevin Carmichael   |   Oct 17, 2026
The Big Read

Beacon is building an AI empire by fixing Main Street’s software

By Murad Hemmadi   |   Oct 19, 2026
A man in glasses and a blue knit sweater outdoors on a city street, with brick buildings softly blurred behind him
News

Anthropic revealed as client for EverWind’s $10B Nova Scotia data centre

By Catherine McIntyre   |   Oct 16, 2026
News

Tech firms want AI models to create better versions of themselves

By Murad Hemmadi   |   Oct 14, 2026
The Big Read

Alberta’s referendum is just the start of the turmoil

By Meghan Potkins   |   Oct 17, 2026
A photo of a blue roadside billboard taken in the rolling country of southern Alberta. The sign says, "Vote Option 2; Send Ottawa a Message." There is a transport truck speeding into the right side of the frame, with two grain silos beyond it.

Canada's most influential executives and policymakers are reading The Logic

  • CPP Investments
  • Sun Life Financial
  • C100
  • Amazon
  • Telus
  • Mastercard
  • bdc
  • Shopify
  • Rogers
  • RBC
  • General Motors
  • MaRS
  • Government of Canada
  • Uber
  • Loblaw Companies Limited
logic-logo

Canada's Business and Tech Newsroom

100% human-crafted journalism

Newsroom

  • News Tips
  • AI Policy
  • Editorial Disclosures
  • Story Pitches

Company

  • About Us
  • Terms of Service
  • Privacy Statement
  • Corporate Information

Contact

  • Contact Us
  • Advertise
  • FAQs
  • Work at The Logic

© 2026 The Logic Inc. All Rights Reserved.

Trusted by leaders

Error

Account creation failed.

Please email us at [email protected].

Create Account

[wppb-register form_name=”cozmo-registration-form-for-modal”]

I do have an account
Login
or

[wppb-login]

I don’t have an account