PSG, a Boston-based growth equity firm, led the round in the AI-powered sales and marketing company. Existing investors including BDC Capital, Aegis Group Partners, Evergreen Coast Capital and Mavan Capital Partners also participated. (The Logic)
PSG, a Boston-based growth equity firm, led the round in the AI-powered sales and marketing company. Existing investors including BDC Capital, Aegis Group Partners, Evergreen Coast Capital and Mavan Capital Partners also participated. (The Logic)
PSG, a Boston-based growth equity firm, led the round in the AI-powered sales and marketing company. Existing investors including BDC Capital, Aegis Group Partners, Evergreen Coast Capital and Mavan Capital Partners also participated. (The Logic)
Talking point: Introhive takes data from applications and the web to help clients using its software improve their sales efforts. The firm plans to use the funding to make acquisitions, grow its engineering, sales and marketing teams, and expand globally. The company is one of several Canadian startups whose beginnings trace back to BlackBerry. Co-founders Jody Glidden and Stewart Walchli, whose previous startup was acquired by BlackBerry’s former parent company RIM, realized upon joining the smartphone pioneer that it could vastly improve its sales numbers with better customer-relationship management. Today, Introhive—whose cap table includes San Francisco-based Salesforce Ventures—says it has doubled its annual revenue for the past several years and counts PwC and Colliers International among its enterprise customers.
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