Skip to content

Canada's Business and Tech Newsroom

  • Professional Subscription
  • Partnerships & Advertising
  • Licensing & Syndication
Log In Subscribe
Welcome,
  • My Account
  • Log Out
  • Business
  • Tech
  • National
  • The Big Read
  • Briefings
  • Commentary
Search
Log In Subscribe
Welcome,
  • My Account
  • Log Out
Briefing

Elon Musk does a U-turn on Tesla store closures

The company reversed plans announced last month to close stores and focus on online-only sales. Tesla planned to cut prices for its Model 3 by six per cent in light of the planned closures. However, on Sunday it announced a three per cent hike across all vehicles (except the base Model 3) and said it would only close about half of the stores it initially intended to shutter. (Financial Times, The Verge)

Briefing

Elon Musk does a U-turn on Tesla store closures

By Amanda Roth
Mar 11, 2019
A A
A Small A Medium A Large
Share

Share

The company reversed plans announced last month to close stores and focus on online-only sales. Tesla planned to cut prices for its Model 3 by six per cent in light of the planned closures. However, on Sunday it announced a three per cent hike across all vehicles (except the base Model 3) and said it would only close about half of the stores it initially intended to shutter. (Financial Times, The Verge)

Talking point: The initial announcement raised doubts that consumers would buy a car they couldn’t test-drive, and whether the company could meet production targets typically required of lower-cost vehicles. The markets responded well to Sunday’s reversal, with shares climbing over two per cent Monday, up from a 14 per cent drop following the initial news of the price cuts. Meanwhile, CEO Elon Musk has until the end of Monday to respond to the U.S. Securities and Exchange Commission (SEC)’s claims that he should be held in contempt for a tweet about Tesla’s production volume—one that the SEC said breached a September 2018 agreement requiring him to get company approval before sharing related information on social media.

Sponsored Content

How to shift your workforce from AI experimentation to adoption

By Jessica Aftimus Rosa

The real-world economic offshoots of sovereign AI

By Deborah Aarts
Illustration of a plane flying above a mailbox

Increasing healthcare access across Canada

By Deborah Aarts
Paid promotional content

Loading...

Thanks for sharing!

You have shared 5 articles this month and reached the maximum amount of shares available.

Close
This account has reached its share limit.

If you would like to purchase a sharing license please contact The Logic support at [email protected].

Close
Want to share this article?

Upgrade to all-access now

Close
Gift the full article!

You have gifted 0 article(s) this month and have 5 remaining.

Copy link and gift
Copy Link
Email to a friend
Send Email
Gift on Social Media

Recipients will be able to read the full text of the article after submitting their email address. They will not have access to other articles or subscriber benefits.

Most Popular This Week

News

Tangerine plans new products as it reinvents itself as a tech-powered challenger bank

By Claire Brownell
A shot across an expanse of low forest of a rocket launching into blue skies.
News

People hired to promote Canadian rocket firm didn’t actually help, company alleges in lawsuit defence

By David Reevely
News

Ottawa taps Patrick Pichette to lead new digital transformation agency

By Murad Hemmadi
News

AI giants sign federal pledge that Canadian data centres will bring benefits

By Murad Hemmadi

In-depth, agenda-setting reporting

Great journalism delivered straight to your inbox.

News

EDC brings its big balance sheet and contact book to the AI business

By Murad Hemmadi

Briefing

Cohere in talks to raise as much as US$3B: Report

By Murad Hemmadi   |   Sep 11, 2026 | 4:27 PM ET

Stellantis agrees to sell Ontario factory to armoured-vehicle maker Roshel

By Catherine McIntyre   |   Sep 11, 2026 | 4:22 PM ET

Fullscript ownership changes hands with two new private equity firms taking control

By Catherine McIntyre   |   Sep 11, 2026 | 3:21 PM ET

Best business newsletter in Canada

Get up to speed in minutes with insights and analysis on the most important stories of the day, every weekday.

Exclusive events

See the bigger picture with reporters and industry experts in subscriber-exclusive events.

Membership in The Logic Council

Membership provides access to our popular Slack channel, participation in subscriber surveys and invitations to exclusive events with our journalists and special guests.

Recent Popular Stories

News

Ottawa taps Patrick Pichette to lead new digital transformation agency

By Murad Hemmadi   |   Sep 3, 2026
News

Tangerine plans new products as it reinvents itself as a tech-powered challenger bank

By Claire Brownell   |   Sep 8, 2026
News

AI giants sign federal pledge that Canadian data centres will bring benefits

By Murad Hemmadi   |   Sep 3, 2026
News

Dominic Barton will keep role at Rio Tinto while chairing federal investment agency

By Anita Balakrishnan   |   Sep 3, 2026
News

People hired to promote Canadian rocket firm didn’t actually help, company alleges in lawsuit defence

By David Reevely   |   Sep 4, 2026
A shot across an expanse of low forest of a rocket launching into blue skies.
News

Trump ups trade war stakes with bans on Canadian booze and other imports

By Joanna Smith   |   Sep 8, 2026
Canadian and U.S. flags wave beside Gordie Howe International Bridge under a clear blue sky.

Canada's most influential executives and policymakers are reading The Logic

  • CPP Investments
  • Sun Life Financial
  • C100
  • Amazon
  • Telus
  • Mastercard
  • bdc
  • Shopify
  • Rogers
  • RBC
  • General Motors
  • MaRS
  • Government of Canada
  • Uber
  • Loblaw Companies Limited
logic-logo

Canada's Business and Tech Newsroom

100% human-crafted journalism

Newsroom

  • News Tips
  • AI Policy
  • Editorial Disclosures
  • Story Pitches

Company

  • About Us
  • Terms of Service
  • Privacy Statement
  • Corporate Information

Contact

  • Contact Us
  • Advertise
  • FAQs
  • Work at The Logic

© 2026 The Logic Inc. All Rights Reserved.

Trusted by leaders

Error

Account creation failed.

Please email us at [email protected].

Create Account

[wppb-register form_name=”cozmo-registration-form-for-modal”]

I do have an account
Login
or

[wppb-login]

I don’t have an account