The Office of the Privacy Commissioner of Canada and its counterparts in Quebec, British Columbia and Alberta will examine whether the company obtains meaningful consent from users when collecting and using their data to build user profiles. (The Logic)
Talking point: The investigation comes on the heels of a Financial Post investigation into the Tim Hortons app. Journalist James McLeod found the app was often tracking his movements—and sending the ensuing data to a third-party company to analyze—even when the app wasn’t open on his phone. The company said it will stop its detailed location tracking.